Layton is our Strategist and Technology Manager focused on turning campaign goals into measurable outcomes by bringing structure, clarity, and accountability to execution. I work across strategy, client success, and analytics to keep campaigns aligned, optimized, and performing as intended. From refining targeting to identifying inefficiencies and improving communication between teams, I prioritize the details that directly impact results and step in early to keep everything on track.

After serving more than 700+ accounts annually, Joni and the Regal Media Team will now care for a select group of clients directly. This allows for hands-on, meticulous, exemplary service and results, which are the cornerstones of Joni’s personal brand.